Working at Fundsquire: Scott Spence, Global Director of Marketing

As the second person to join Fundsquire and being at the helm of this company since the start, Scott Spence embodies all things Fundsquire – from its vision and goals to unprecedented growth. Establishing a company from ground up means Scott has worn many hats, the most recent one being the Global Director of Marketing. […]

Working at Fundsquire: Scott Spence, Global Director of Marketing

As the second person to join Fundsquire and being at the helm of this company since the start, Scott Spence embodies all things Fundsquire – from its vision and goals to unprecedented growth.Establishing a company from ground up means Scott has worn many hats, the most recent one being the Global Director of Marketing. We […]

What is the Recurring Revenue Business Model?

The Recurring Revenue Business model, with its proven ability to continuously grow your customer base without losing current clientele, is here to stay. In theory, it allows your SME to provide your service (or product) continuously through the idea of licensing, so customers pay for repeat access to your software. But before you jump into […]

What is a Purchase Cycle?

The purchase cycle is the process your company undergoes when buying supplies from another vendor. It can be a fairly complicated process, but is incredibly important. Startups and SMEs can’t afford to overspend on wasted purchases, pay above market rate or lack in urgency to stock product. Once you understand the purchase cycle, you can […]

Working at Fundsquire: Imon, Technical Product Manager

Meet Imon Choudhury – tech extraordinaire, history buff, karate enthusiast, and global nomad. Imon, who’s based out of Australia, gives us a peek into his goals and plans of enhancing the tech foundations to help deliver best possible outcomes for our customers, his areas of focus today, and tomorrow, and the highlights of being a […]

How much does payroll cost companies? Percentage by industry

The single biggest cost to any business is the labour cost. In fact, it averages at 70% of all expenses in a given business.So it’s no surprise then, that over 100 hours are spent manually managing the payroll every year for every 25 employees a company has. But if you’re bleeding money, it’s not quite […]

What is the Viral Coefficient? Examples and Calculations for Exponential Growth

Viral marketing is the dream. With the power of the internet, your business can gain momentum faster than ever before, all around the world. Imagine reaching new audiences, masses of media exposure, and the ability to achieve credibility quickly (without expensive advertising costs!) Turns out, the exponential growth experienced by viral marketing can actually be […]

Who is eligible for Export Market Development Grant?

In 2019, 45% of large businesses requested additional finance in order to expand their Australian companies into international waters. These are companies with annual revenue of over $5 million. This reveals that it doesn’t matter how successful or skilled you might be at your trade, sometimes we all need a little extra support.So the Australian […]

What is Total Contract Value (TCV)? Essential Metric for SaaS Success

“Companies that get confused, think that their goal is revenue or stock price or something. You have to focus on the things that lead those” – Tim Cook. While the Apple share price has rocked up and down over the years, the company has had no trouble in retaining their revenue (thanks to a strong […]

What is Annual Recurring Revenue (ARR)?

Churn is the worst. There’s no poorer feeling than missing your predicted growth and income targets through seemingly random cancellations and downgrades. Especially when there’s no warning and your customer satisfaction rate is generally high. However, it’s a problem that many industry leaders have experienced. So it’s not surprising that more and more investors are […]

What is Annual Contract Value (ACV) and What is a Typical ACV for SaaS

For startups in the SaaS space, the metrics can often be overwhelming. You’re told you should be measuring average revenue, lead momentum, conversion rate, lead velocity rate … the list goes on. But how can you cut through the numbers to actually learn about where your company stands? Luckily, ACV might be just the metric […]

What is the Rule of 40? Key Metric for SaaS Growth and Profitability

The rule of 40 is a metric used in order to calculate the level of sustainability for your company’s growth. Popularised by Brad Feld, this rule of thumb has gained momentum over recent years as SaaS leaders all over the world test their businesses against the standard. In fact, it’s now one of the primary […]